What’s the Time Saving Secret for Creating Content?


Yes, the secret is simple. Outlining your content can cut your creation time in half.  For nearly a year I struggled to create content for my blog consistency and we all know the ultimate secret to being a successful blogger/business owner is CONSISTENCY!

Why Outline?

Outlining your content allows you to create a plan for your blog which in turn always allows you to be consistent. One major bonus regarding outlining your content, is it can be done ANYWHERE! If you are an avid reader of Secrets of a Work at Home Mom (quite possibly the best blog out there) you already know I highly recommend keeping a notebook with you at all times. I have written blog post outlines in random places including birthday parties, diners, SBucks/Dunkin’, and my favorite; the school pick-up lane. You never know when inspiration will strike, and if you want to be successful you need to be prepared at ALL times.

Time Saver

Once you begin outlining your content you will notice an increase in productivity. Outlining allows you to have an exact plan in place to write your blog content. When you sit down to actually write your blog, you will have a plan in place with a click-worthy keyword rich title ready to publish as well as subtopics drafted and a promotional plan in place rearing to go. Imagine sitting down and not staring at a blank screen, but instead writing an optimized post in no time flat. Sounds wonderful, right? The only thing left to do is ….. Let’s get started!

How to Outline your Post?

Here are the exact steps I use to create the outline for content for Secrets of a Work at Home Mom.

1. Title Your Post: What are you going to write about?

At the top of your outline write a working title for your post. Don’t go too crazy at first with keywording or making it click-worthy just yet. We will get to that shortly.

2. Type of Post: What kind of posts are you going to write?

In order to write a proper post, you need to understand what kind of post you are going to write. Below are examples of post types:

  • How to Posts
  • List Posts
  • Pillar Posts
  • Review Posts
  • Promotional Posts
  • Sales Posts

3. Introduction: How am I going to hook my reader?

You only have a few seconds to get the attention of your reader, this is more widely known as hooking your reader. You can learn more about this in the Secrets of Writing a Blog Post. When outlining your post, write exactly how you are going to hook your reader. Whether you will try to hook your audience with a quote, anecdote, statistic, question, or story, add one or two quick sentences to your outline and your introduction paragraph will already be half written!

4. Affiliates: Are you promoting any affiliates in your post?

Are you promoting affiliates in your posts? If so, write down the name, link and a quick intro about the affiliate in your outline.

5. Subtitles: What is the body of my article going to be about?

Put the subtitles and subtopics of your post onto to your outline. Try to be as specific as possible as this will help you write the body of your article much quicker. An example can be seen in this post with my subtitles all of which I included in my outline. This is a quick and easy “How-To” post. By including very specific subtitles in my outline I was able to write this piece of content very, very quickly.

6. Call to Action: What do you want your readers to do?

Why exactly are your readers reading this specific post? What exactly should your readers be doing with this piece of information? What do you want your readers to do? Do you want them to sign up for your opt-in? Do you want them to join your Facebook group? A fitness challenge? You should include your call to action on your content outline.

7. Conclusion: How do you intend to end your article?

At the end of your article, you need a strong finish. How do you want your article to end? You can’t have a successful conclusion for your readers unless you yourself understand how and why the end of your article ends the way it does. Write it in your outline.

8.Promotional Strategy: How are you going to promote your content?

Having a promotional strategy in place is the key to having your content succeed. This should be included in your content outline. Do you plan on creating a pin to share your new content? Add a note to your outline.

9. Content Upgrade

Your content should include a free content upgrade in order to grow your email list. Some examples include a checklist, challenge, e-course and more. What opt-in are you going to add with your new piece of content? Jot it down


You just outlined your next piece of content! Did that take long? NOPE! Imagine how much quicker your content creation is going to be now? A proper outline can help you create an optimized piece of content ready to share with your audience in half the time it would take you without a plan. Sounds too good to be true? It’s not! Did you find this article helpful? Let me know in the comment.

Don’t forget to download your FREE Content Outline and start creating content FASTER Today!